GS1 Barcode

GS1 Barcode Via Digital Link Initiative The GS1 system was originally designed in the early 1970s and has evolved to serve the needs of supply chains and is most relevant from manufacturer to checkout. In today’s connected world, where consumers and business partners’ expectations are informed by everyday experiences online, GS1 needs to make a Read More →

Retail Barcoding

Retail Digital Barcoding: Getting Started With Digital Link Whether you use internal resources or engage a GS1 US Solution Provider, here are some core considerations as your trading partners begin to label their products with 2D barcodes containing Digital Link. Consideration 1: Retailer-specific experiences Determine whether you will want to enable retailer-specific experiences for products you Read More →

Digital Link for Retail

GS1 Digital Link for Retail Business GS1 Digital Link “web-enables” barcodes by providing a simple, standards-based structure for encoded data in any 2D line-of-sight data carrier. Given that GS1 Digital Link is a standards-based structure, it allows the use of simple rules so apps, websites, and POS scanners can enable connections, shopping experiences, interesting product Read More →

Barcode Implementation

Digital Link Barcode Implementation Steps Consumers scan a 2D data carrier, such as a QR code, with their smartphones. Retailers scan the same code at the point of sale. In either case, the web-enabled barcode directs the user to an intelligent product identity in the cloud. Based on that intelligent product identity, the consumer or Read More →